As most of you should well know: I love to read. that is why it is sad that I had to come home with homework to learn about PR/advertising. My reading list which should (as far as I am concerned) be filled with stunning new works of fiction, science fiction etc. now consists of this:
Handbook for Public Relations Writing (Third Edition)
Public Relations Writing The Essentials of Style and Format (Fourth Edition)
Public Relations Writing Form & Style (Forth Edition)
Effective Public Relations (Seventh Edition)
Communication Between Cultures (Fifth Edition)
What is really disappointing is I hear the first editions rocked if you can find them.
Handbook for Public Relations Writing (Third Edition)
Public Relations Writing The Essentials of Style and Format (Fourth Edition)
Public Relations Writing Form & Style (Forth Edition)
Effective Public Relations (Seventh Edition)
Communication Between Cultures (Fifth Edition)
What is really disappointing is I hear the first editions rocked if you can find them.